Adaptogen Drink Market is Expanding Rapidly with Promising Growth Prospects
Global adaptogen drink sales are set to be valued at US$ 1,228.2 million by 2024. The market is projected to reach US$ 2,416.8 million by 2034, growing at a CAGR of 6.4% over the assessment period 2024 to 2034.
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Demand Analysis of Adaptogen Drinks
Rising demand for functional beverages is estimated to propel sales in the market. Innovations in formulations of drinks are also likely to propel demand.
Going beyond traditional formats, key companies are using adaptogens in sparkling waters, adaptogen mocktails, and functional shots to expand their portfolios. Increasing demand for clean-label sourced ingredients and surging focus on mental wellness are further anticipated to bolster sales.
Several government and non-profit organizations are hence promoting adaptogen drinks as a natural solution to maintain one’s mental wellness. At the same time, growing demand for ready-to-drink adaptogen beverages through online and offline channels is likely to push sales.