Plant-Based Energy Drink Market is Expanding Rapidly with Promising Growth Prospects
The global plant-based energy drink market is expected to grow at a considerable CAGR of 6.11% during the forecast period from 2022 to 2032. The plant-based energy drink market is expected to reach a valuation of US$ 16,285.7 Mn by the end of 2032 from US$ 9000 Mn in 2022.
As per FMI, hectic lifestyles of people are set to result in the high demand for plant-based energy drinks in Japan. People in Japan have been turning to plant-based energy drinks that can provide them with a healthy boost of energy without any negative side effects.
Plant-based energy drinks are usually made up of natural ingredients like fruit juices or tea, as well as consist of added vitamins and minerals. They do not contain sugar, caffeine, or artificial sweeteners.
In recent years, there has been an increasing demand for a wide variety of plant-based energy drinks in the country. Thus, several start-ups, as well as local companies are coming up with innovative drinks that are specifically designed for a particular age group or gender. For instance, there are numerous energy drinks available for women in Japan who want something gentler and nutritious than traditional energy drinks.