El Pollo Loco is a popular fast-food chain known for its flame-grilled chicken and Mexican-inspired dishes. Founded in 1980, the restaurant has grown to over 480 locations across the United States, primarily in California, Arizona, Nevada, and Texas. However, https://eplfeedback.shop/survey/ in recent years El Pollo Loco has been expanding its reach beyond these states and opening new locations in other parts of the country.

In this guide, we will take an in-depth look at El Pollo Loco's expansion plans and what customers can expect from these new locations.

Expansion Plans:

El Pollo Loco's expansion plans have been focused on increasing their presence outside of their core markets. In 2019 alone, they opened 20 new restaurants with a goal to open even more in the coming years. The company aims to have a total of 600 restaurants by the end of 2023.

One major aspect of their expansion strategy is targeting areas with high Hispanic populations. This makes sense as El Pollo Loco's menu features many traditional Mexican dishes such as tacos, burritos, and quesadillas alongside their signature grilled chicken. By catering to this demographic that already has familiarity with these types of foods, El Pollo Loco hopes to attract loyal customers who are looking for authentic flavors.

Another key element of their expansion plan is focusing on non-traditional locations such as airports and college campuses. These types of venues allow them to reach a wider audience and introduce their brand to people who may not be familiar with it yet.

New Locations:

So where exactly can you find these new El Pollo Loco restaurants? As mentioned earlier, the majority are still located in California (about two-thirds), but they have also expanded into other states like Utah, Colorado, Louisiana,and Florida among others.

Some notable openings include New York City where they opened three locations within one year – marking their first venture into the East Coast market. They have also opened restaurants in the Midwest, with locations in Illinois and Wisconsin.

What to Expect:

While El Pollo Loco's menu remains consistent across all their locations, there are a few things customers can expect from these new restaurants.

Firstly, many of the new locations will feature updated designs and layouts. The company has been revamping its stores with a more modern look that includes open kitchens where customers can see their food being prepared. This not only adds an element of transparency but also enhances the overall dining experience.

Secondly, some of the newer restaurants may offer additional menu items or limited-time offerings. For example, when they opened their first location in New York City, they introduced a special "Street Corn Tostada" dish exclusively for that restaurant. So keep an eye out for any unique dishes at your local El Pollo Loco!

Lastly, as mentioned earlier, many of these new locations will be targeting areas with high Hispanic populations. This means you can expect to find staff who speak Spanish and potentially even bilingual menus at some locations.

Conclusion:

El Pollo Loco's expansion plans show no signs of slowing down anytime soon. With a focus on reaching new markets and appealing to diverse demographics, we can expect to see even more growth from this popular fast-food chain in the coming years.

So whether you're a long-time fan or trying El Pollo Loco for the first time at one of their new locations – get ready for delicious flame-grilled chicken and Mexican-inspired flavors!